Privacy Policy

Bob's Brittle | bobsbrittle.com.au

Last updated: March 10, 2026

 

Bob's Brittle (ABN: 65 191 892 427) operates the website bobsbrittle.com.au and associated services ("Services"). We are committed to protecting your personal information and handling it in accordance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and the Spam Act 2003 (Cth).

By using our Services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described below.

 

1. Personal Information We Collect

We may collect the following categories of personal information:

•        Contact details: name, address, billing and shipping address, phone number, and email address

•        Financial information: payment card details, transaction details, and payment confirmation

•        Account information: username, password, security questions, preferences, and settings

•        Transaction information: items viewed, added to cart or wishlist, purchased, returned, or cancelled

•        Device and technical information: IP address, browser type, device identifiers, and network information

•        Usage information: how and when you interact with or navigate our website

•        Communications: information included in any communications you send us, including customer support inquiries

 

2. How We Collect Your Personal Information

We collect personal information:

•        Directly from you when you create an account, place an order, contact us, or otherwise provide information to us

•        Automatically through cookies and similar tracking technologies when you visit or use our website

•        From our service providers, including Shopify (our e-commerce platform)

•        From our marketing and advertising partners

 

Cookies and Abandoned Cart Tracking

Bob's Brittle's website uses cookies and similar technologies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages via SMS and email.

Cookies may also be used to:

•        Remember your preferences and personalise your shopping experience

•        Analyse website traffic and user behaviour to improve our Services

•        Deliver targeted advertising based on your browsing and purchase history

•        Enable third-party advertising and remarketing services

You can manage cookie preferences through your browser settings, however disabling cookies may affect the functionality of our website.

 

3. How We Use Your Personal Information

We use your personal information for the following purposes:

Providing and Improving Our Services

•        Processing orders, payments, and transactions

•        Managing your account and preferences

•        Arranging shipping, returns, and exchanges

•        Providing customer support

•        Improving and personalising your shopping experience

Marketing and Advertising

We use your personal information extensively for marketing purposes, including:

•        Sending marketing, promotional, and advertising communications by email, SMS, and post

•        Displaying targeted online advertisements on our website and third-party websites and platforms, including based on your browsing history, purchase history, and cart activity

•        Remarketing to you across other websites and platforms after you have visited our website

•        Sharing your information with advertising partners to deliver personalised advertising based on your activity across different merchants and websites

•        Analysing your behaviour and preferences to tailor marketing communications and product recommendations

You may opt out of marketing communications at any time. See Section 7 (Your Rights and Choices) for details.

SMS Communications

With your consent, we may contact you by SMS for the following purposes:

•        Order confirmations and shipping updates

•        Abandoned cart reminders

•        Promotional offers and marketing messages

•        Customer service communications

By providing your phone number and opting in to SMS communications, you consent to receive text messages from Bob's Brittle. Message and data rates may apply. You can opt out at any time by replying STOP to any SMS message.

Security and Fraud Prevention

•        Authenticating your account and securing transactions

•        Detecting, investigating, and preventing fraudulent or illegal activity

Legal Compliance

•        Complying with applicable laws and responding to legal processes

•        Enforcing our terms and policies

 

4. Disclosure of Your Personal Information

We may disclose your personal information to the following categories of third parties:

•        Shopify: as our e-commerce platform provider, Shopify processes personal information on our behalf and in accordance with their own privacy policy

•        Payment processors: to facilitate secure payment transactions

•        Shipping and logistics providers: to fulfil and deliver your orders

•        Marketing and advertising partners: to deliver targeted advertising, remarketing campaigns, and personalised marketing based on your activity across merchants and websites

•        Analytics providers: to help us understand and improve how our website is used

•        IT and cloud service providers: for hosting, data storage, and technical support

•        Professional advisers: including lawyers, accountants, and auditors where necessary

•        Government and regulatory bodies: where required by law or legal process

•        Business purchasers: in connection with a merger, acquisition, or sale of assets

 

Important: Text messaging originator opt-in data and consent will not be shared with any third parties for their own marketing purposes. SMS opt-in information is used solely to send you communications from Bob's Brittle as described in this policy.

 

5. Our Relationship with Shopify

Our Services are hosted by Shopify. Information you submit through our website is transmitted to and processed by Shopify, which may be located in countries other than Australia. Shopify may also use data from your interactions with our store, together with data from other merchants and Shopify's platform, to provide and improve services. For more information about how Shopify handles your personal information, visit the Shopify Consumer Privacy Policy at shopify.com/legal/privacy.

 

6. International Transfers of Personal Information

We may transfer, store, and process your personal information outside Australia, including through our service providers such as Shopify and marketing partners. Where we transfer personal information overseas, we take reasonable steps to ensure recipients handle it in a manner consistent with the Australian Privacy Principles.

 

7. Your Rights and Choices

Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the following rights:

•        Right to access: you may request access to personal information we hold about you

•        Right to correction: you may request that we correct inaccurate or outdated personal information

•        Right to complain: you may lodge a complaint with us or with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or by calling 1300 363 992

Marketing Opt-Out

•        Email: click the unsubscribe link in any marketing email

•        SMS: reply STOP to any SMS message from us

•        Post: contact us using the details in Section 9

Note: opting out of marketing does not affect transactional communications such as order confirmations.

Targeted Advertising

You may have rights to opt out of certain targeted advertising based on your online activity. To exercise this right, please contact us or visit the relevant opt-out links provided through our advertising partners.

 

8. Security and Retention

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, and disclosure. However, no method of electronic transmission or storage is completely secure.

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

 

9. Contact Us

For privacy enquiries, to exercise your rights, or to make a complaint, please contact us:

•        Email: bob@bobsbrittle.com.au

•        Address: 19-21 The Chase, Valley Heights, NSW 2777, Australia

 

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on our website with a revised effective date. Continued use of our Services after changes are posted constitutes your acceptance of the updated policy.

 

This Privacy Policy was prepared for Bob's Brittle (bobsbrittle.com.au) and reflects Australian legal requirements as at March 2026. This document does not constitute legal advice. Bob's Brittle recommends seeking independent legal advice to confirm compliance with all applicable laws.